I really liked the formulation of this product and it went on very nicely. There was hardly a fragrance. However, I couldn't tell that it darkened in color at all, and I am far skinned. I also feel that I used ample product. If you are darker than fair skin, I do not think you'll be happy with this product. If you're new to self tanning and afraid to use it for fear of getting too dark, this one's for you.
I love the Instant Gel. Easy application! I use the scrub in the shower and use lotion before applying. Let it dry well then apply the gel evenly. I do find the scrub helps in the way the color develops.