While I'm not particularly happy about the price point, I will say that this is a very nice eyeliner. It applies smooth and rich, and I have recently started using it again in place of another brand that -- although might be cheaper -- does not apply the same. (Honestly, that other brand has gone up in price as well, so I'm assuming it's just a sign of the times.) I recommend if you can afford, and in all fairness, it will last for quite some time.
Bobbi Brown’s Long Wear Gel Eyeliner makes it possible for you to create the look you want and have it look good all day! It never smears like pencils often do and it stays put until I remove my make up before bed.