I am so glad that I bought this palette! I used to be so disappointed that my eyeshadows by other makeup brands (Chanel, Dior, Lancome), would disappear after a few hours. The Naked 3 palette does not irritate my eyes, stays on for the whole day even w/o primer, and does not cause any fallout. Most importantly, it's made in the USA , and does not have any toxic ingredients!
Love the packaging! The colors are exceptional and it applies to my eyelids true to each color in the pallet. The brushes are also a plus. Great purchase!!